Week 12 A

Additional marketing tools I could use for my business would be Tiktok and Youtube. Both would be beneficial, Tiktok because videos I've seen with various tips and "life hack" style formats are usually short, sweet, and effective, and Youtube because it just seems to be the standard for consulting businesses. Youtube is a good way for followers to get to know your personality and to have control over a possible first impression. I haven't made any of these accounts but will consider it once my brand is more established and has a clear vision of what it wants to be.